Houston, TX · Technology and Business Strategist
Hi, I’m Joe Khalaf.I translate enterprise technology into measurable business outcomes.
25+ years bridging deep technical credibility with executive-level conversations — helping Fortune 500 customers turn infrastructure investments into commercial value. Currently at Broadcom, driving VMware Cloud Foundation adoption across the TOLA and Midwest regions.
When I’m off the clock, I’m a NASA/JPL Solar System Ambassador and longtime astronomy volunteer in Houston — bringing the universe to schools, scouts, libraries, and anyone who’ll look up.
Career
Experience
Broadcom · NetApp · Avanade · IBM. Pre-sales strategy, post-sales adoption, executive business cases.
Explore →Selected work
Projects
Anonymized case studies — private cloud builds, capacity transformations, and enterprise adoption stories.
Explore →Outside work
Astronomy & Outreach
NASA Solar System Ambassador. Past President of the Houston Astronomical Society. Texas Star Party Operations.
Explore →Writing
Journal
Notes on enterprise strategy, customer-outcome selling, and occasionally the night sky.
Explore →Say hi
Contact
Speaking, advisory, partnership, outreach — drop a note via the contact form.
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